Customer Data Processing (CDP)

Customer Data Processing (CDP)

Integrate with all your marketing data sources, spot trends using machine learning, and identify new opportunities.

Our CDP module integrates with all your marketing data sources and uses machine learning to identify trends within your data. These trends are used to generate actions such as emails, account calls and website promotions. Spot targets for cross-sells and upgrades, reduce lapsed customers and identify new business opportunities.

Call for more details 020 4524 5400

AI DRIVEN MARKETING

INTEGRATE YOUR CHANNELS

Connect to all your marketing channels including, social media, websites and email campaigns. Record all customer actions within the CDP for review and analysis by our machine learning system.

IDENTIFY PATTERNS

The system uses machine learning and this intelligence allows it to spot trends in all this data and identify opportunities. Patterns of past successful customer journeys are compared with real time activities to spot opportunities.

CREATE AUTOMATED ACTIONS

Opportunities that are identified generate actions that have a proven record of success. These action could be an automated email, a call for an account manager or a target website advert.

DAMIAN EDWARDS

COMMERCIAL

MANAGER

SAM CONNAH

SENIOR

SALES ENGINEER

ANDY NAYLOR

HEAD OF CUSTOMER

SUCCESS

ERIKA JANUSKEVICIUTE

MARKETING

MANAGER